Amazon PPC That Lowers ACoS and Scales Revenue
Running Amazon ads without a strategy burns budget. We manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns built around profitability, not just impressions.
Why Most Amazon PPC Campaigns Underperform
Amazon’s ad platform rewards sellers who understand match types, bid strategies, and negative keyword management. Most sellers set up a broad automatic campaign, let it run, and watch their ACoS climb.
Common mistakes: no negative keywords, bids that don’t reflect conversion data, automatic campaigns cannibalizing manual ones, and zero separation between prospecting and retargeting. We’ve seen ACoS above 80% from campaigns that needed an hour of structural fixes.
What We Manage
Campaign Architecture
We build a campaign structure that separates automatic discovery from manual targeting, isolates your top ASINs, and gives you clear data on what's working without everything mixed into one campaign you can't read.
Keyword Targeting
Manual exact, phrase, and broad match campaigns built around your highest-converting keywords. We use search term reports, competitor targeting, and category targeting to find buyers at every stage of intent.
Bid Optimization
Bids are adjusted based on conversion data, placement performance, and dayparting analysis. We don't set and forget — campaigns are reviewed and adjusted weekly.
Negative Keyword Management
Irrelevant search terms drain budget silently. We audit your search term reports regularly and add negative keywords to stop spend on terms that browse but never buy.
ACoS and ROAS Reporting
You get a clear monthly report showing ACoS by campaign, ROAS trends, spend vs revenue, and a plain-English summary of what we did and why. No jargon. No vanity metrics.
Sponsored Brands and Display
Beyond Sponsored Products, we manage Sponsored Brands campaigns that build brand visibility at the top of search, and Sponsored Display campaigns that retarget shoppers who viewed your product but didn't convert.
How We Take Over Your Campaigns
Campaign Audit
We review your full advertising account — structure, spend, ACoS by ASIN, wasted spend, and missed keyword opportunities. You get the audit report before we touch anything.
Strategy and Restructure
Based on the audit, we rebuild or restructure campaigns around your profitability targets. New campaigns launch in the first week.
Ongoing Management
Weekly bid adjustments, monthly reporting, and quarterly strategy reviews. You're never wondering what's happening with your ad spend.
Frequently Asked Questions
Everything you need to know about our Amazon Advertising management.
What is a good ACoS on Amazon?
expand_more
A good ACoS depends on your margins. If your net margin is 30%, an ACoS below 20% is profitable. We set target ACoS based on your actual product economics, not a generic benchmark.
Do you manage ads for multiple ASINs?
expand_more
Yes. We manage single-ASIN accounts and full catalog ad strategies with dozens of active campaigns.
How much ad spend do you require as a minimum?
expand_more
We work with sellers spending from $1,500/month upward. Below that threshold, management fees don't make economic sense.
Can you take over campaigns already running?
expand_more
Yes. Most of our clients come to us with existing campaigns. We audit first, then restructure without losing historical data.
Stop Bleeding Ad Budget
Send us your advertising account for a free ACoS audit. We'll show you exactly where your spend is going and what it should be returning.